The best candidate secures the job, but the best resume secures the interview! I write all resumes from scratch and make them either generic or targeted towards a specific role. Each resume contains a professional skills summary packed with relevant keywords, work experience and qualifications as well as key achievements.
Customised Cover Letter
Not including a cover letter in your application might cost you the interview. A cover letter should be customised to a specific role and relevant to the job you apply for. Rather than being a summary of your resume, it should be concise, to the point and addressing the requirements of the position you apply for.